Strategy Adds $26M in Bitcoin Amid Market Drop Triggered by Global Tensions

As Bitcoin prices dipped last week due to mounting geopolitical uncertainty, Michael Saylor’s company, Strategy — the leading public holder of Bitcoin — took the opportunity to add more to its stash.

According to a filing with the U.S. Securities and Exchange Commission released Monday, Strategy picked up 245 BTC for approximately $26 million in the week ending June 23. The average purchase price was $105,856 per coin, with Bitcoin dropping sharply from around $108,900 on June 16 to briefly trading below $99,000, based on CoinGecko data.

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Holdings Near 600,000 BTC

This acquisition, although relatively modest, follows a much larger $1 billion Bitcoin buy earlier this month. Strategy’s total Bitcoin reserves now stand at 592,345 BTC, acquired at a cumulative cost of $41.9 billion — averaging $70,681 per coin.

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Why Buy Small on the Dip?

The recent $26 million buy is one of Strategy’s smallest BTC purchases in months — the lowest since March, when it snapped up 130 BTC for $10.7 million. The timing of the purchase, amid a market pullback, has led some market watchers to wonder why the firm didn’t capitalize further on the dip.

However, Strategy’s track record shows a tendency to increase buys during rallies. This pattern reflects Michael Saylor’s famously bold stance: he’s publicly committed to accumulating Bitcoin indefinitely — regardless of how high the price gets.

Back in late 2024, Saylor stated, “I’m sure that I will be buying Bitcoin at $1 million a coin — probably $1 billion a day of Bitcoin at $1 million a coin.”

19% YTD Performance and Rising Targets

After the latest purchase, Strategy’s year-to-date Bitcoin yield has reached 19.2%, slightly edging up from the 19.19% it posted after the $1 billion acquisition on June 16. The firm is targeting a 25% YTD yield by the end of 2025 — an increase from its earlier goal of 15%, which was revised on May 1.

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The announcement came just after Saylor reiterated his long-term bullish outlook. Over the weekend, he projected Bitcoin could reach $21 million in value — one coin per person — within the next 21 years.

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