Cronos (CRO), the native token of the Cronos Chain backed by Crypto.com, surged to multi-year highs this week following the announcement of a new strategic initiative involving Trump Media and Technology Group.
On Tuesday, Trump Media revealed plans to launch a $6.4 billion Cronos treasury in partnership with Crypto.com and Yorkville Acquisition.
The market reacted quickly—CRO jumped 25% within hours, climbing to $0.20 before pushing past $0.23 the following day, its strongest level since May 2022, according to CoinGecko data.
$1.5 billion in Trump Media’s CRO reserves
As the token’s momentum built, Crypto.com CEO Kris Marszalek reported on X that CRO had gained 40% after the partnership news. He also noted that Trump Media (DJT) stock advanced 5%, and the value of CRO held under the Trump Media umbrella has now surpassed $1.5 billion.
The CRO Strategy initiative arrives nearly four years after Cronos’ beta mainnet launch in November 2021.
CRO still far below all-time high
With its move above $0.23, CRO’s market cap rose to around $7.8 billion—an increase of more than 44%. Despite the rally, the token still trades nearly 300% below its all-time high of $0.965, reached shortly after Cronos’ mainnet went live in late 2021.
Originally launched as Crypto.org Coin in 2018 on Ethereum, CRO transitioned to its own blockchain in March 2021 and was later rebranded as Cronos in early 2022.
Community reaction divided
The surge pushed Cronos into the top 30 cryptocurrencies by market capitalization, ranking 28th at the time of writing. Optimists suggested the project could one day secure a place in the top 10, while critics remained cautious.
Some pointed to concerns over a canceled 70 billion CRO token burn—announced in 2021 but abandoned in March 2025—arguing that redistributed supply could undermine long-term value.
Others expressed frustration about politics shaping the token’s trajectory. One social media user wrote: “Great, so now my crypto portfolio depends on politicians. Can’t we have at least one market free from political influence?”
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