Japanese investment firm Metaplanet is preparing to shift gears from Bitcoin accumulation to acquisition mode, with ambitions to purchase revenue-generating businesses—including a possible digital banking venture in Japan.
Speaking to the Financial Times, CEO Simon Gerovich outlined the company’s aggressive Bitcoin-centric strategy. “We’re in a Bitcoin gold rush,” he explained. “Our goal is to build up a massive BTC reserve to hit escape velocity—once we’re there, it becomes very hard for others to catch us.”
Formerly a hospitality company, the Tokyo-listed firm pivoted in 2024, embracing Bitcoin as a strategic hedge against inflation. So far, Metaplanet has amassed 15,555 BTC and is aiming to grow that to over 210,000 BTC by 2027—roughly 1% of Bitcoin’s total eventual supply.
Bitcoin-Backed Business Expansion
Phase two of Metaplanet’s vision involves using its Bitcoin holdings as collateral to raise capital—similar to how companies leverage traditional securities. “We’ll use that capital to acquire profitable, cash-generating companies,” said Gerovich.
He hinted that one target could be a digital bank in Japan, which would allow Metaplanet to introduce next-generation financial services that outperform current retail offerings.
Though crypto-backed financing is still emerging in mainstream finance, there are signs of progress. In April, Standard Chartered and OKX launched a pilot allowing crypto and tokenized assets to be used as collateral by institutional clients.
Gerovich also clarified the company’s funding approach. Rather than issuing convertible debt, he prefers raising capital through preferred shares, avoiding repayment obligations tied to unpredictable share price movements.
Recent Accumulation and Market Reaction
Metaplanet resumed its Bitcoin acquisition spree this week, purchasing an additional 2,204 BTC for $237 million at an average price of around $107,700. This brings the company’s total Bitcoin holdings to 15,555 BTC, with an average purchase price of just under $100,000 per coin.
Despite having minimal revenue streams, Metaplanet’s stock has surged more than 345% in 2025, pushing its valuation past $7 billion. The company’s strategy draws clear inspiration from Michael Saylor’s playbook—MicroStrategy now holds over 597,000 BTC and commands a market cap of $112 billion.
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