Cryptocurrency platform Crypto.com is prioritizing the launch of an exchange-traded fund (ETF) for its native token, Cronos, signaling the ongoing trend of digital assets moving toward mainstream institutional adoption.
As part of its roadmap for 2025, Crypto.com intends to file its ETF application in the final quarter of the year, though no additional specifics have been disclosed.
Before pursuing its ETF, Crypto.com plans to expand its offerings by introducing stocks, stock options, and ETFs on its platform starting in the first quarter. Additionally, it aims to enhance its banking services with the introduction of personal multicurrency accounts and cash savings accounts.
One of the company’s bold goals is to introduce a stablecoin by the third quarter of 2025.
Although the details surrounding both the stablecoin and the ETF remain limited, a Crypto.com representative shared that these initiatives are part of a wider strategy to “enhance all aspects of user experience.” The company aims to provide “the broadest range of financial investment services” for its users.
“We’ve already achieved five out of the six goals outlined in our Q1 roadmap, and on top of that, we launched our institutional custody services ahead of schedule,” the spokesperson noted.
Headquartered in Singapore, Crypto.com has a global reach. It remains unclear where the company will submit its ETF application or what fiat currency its stablecoin will be pegged to. Recently, Crypto.com was granted a full European Union license under the Markets in Crypto-Assets Regulation (MiCA) framework.
According to CoinMarketCap, Crypto.com is ranked as the 13th-largest digital asset exchange by total volume. The platform gained significant attention during the 2020-2021 bull market, thanks to its mobile-first approach.
The Growing Crypto ETF Market
The institutional acceptance of digital assets surged in 2024, particularly after the successful introduction of spot Bitcoin ETFs in the United States. These ETFs attracted over $35 billion in inflows last year, ending with more than $100 billion in net assets.
This momentum continues into 2025, with spot Bitcoin funds alone bringing in nearly $5 billion in January, as noted by Bitwise’s chief investment officer, Matt Hougan. Spot Ether ETFs also saw substantial growth in late 2024, with billions of dollars entering the market in November and December.
A more favorable regulatory environment in the US, particularly following the election of President Donald Trump and shifts within the Securities and Exchange Commission, is expected to lead to more crypto ETF approvals in 2025.
As a result, asset managers are ramping up their ETF filings. Notable firms such as VanEck, Grayscale, 21Shares, Bitwise, and Canary Capital have all applied for Solana ETFs, allowing institutional investors to gain exposure to the fifth-largest cryptocurrency. VanEck has also put forward an ETF proposal focused on the “Onchain Economy,” which would include companies involved in digital assets, such as miners, exchanges, and software developers.
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